Reality TV > Bravo Wants More Original Shows
April 11, 2007
Via :
Bravo is looking for more hours of original programming in a move to court more movie advertising dollars. In addition to running new seasons of "Project Runway," "Top Chef" and "Million Dollar Listing," they're launching new awards programs, reality series and docudramas.
This means more of what Bravo exec Frances Berwick called their "five affinity groups: fashion, food, design, beauty and pop culture." They're courting a slightly richer demo than most, one who goes shopping, goes out to dinner and goes to the movies on a regular basis, also known as "weekend interests."
New shows include "First Class All the Way" about luxury concierges, as well as "Millionaire Matchmaker" about a matchmaker to the rich.
